Ed Sheeran latest project involves teaming up with a Northern Ireland company.
The singer has created a range of guitars with Lowden Guitars, which is based in Co. Down, and the collection has been unveiled at the National Association of Music Merchants 2019 Conference in California.
A post on the Sheeran Guitars Instagram page describes the collaboration as a “shared vision between guitar maker and global artist, to give young, aspiring players access to a quality guitar, encouraging them to learn, progress and create music.”
Ed has had a connection with the company for a while, as Goss.ie reports that it gave him the Wee Lowden guitar back in 2013, after a request from Snow Patrol’s Gary Lightbody.
Cover image via @sheeranguitars/Instagram