Researchers studied 20 programmes, including some reality TV shows, and found that booze frequently featured in them.
Reality TV shows like Love Island and Made in Chelsea are being accused of bombarding young people with images of alcohol.
Researchers studied 20 TV programmes and found booze appeared in 98 per cent of episodes.
(1/10) New @CRUK funded paper ?? - Exposure to tobacco, alcohol and ‘Junk food’ content in reality TV programmes broadcast in the UK between August 2019–2020 https://t.co/KoZBT9s0ut
— Dr Alex Barker (@abbarkerpsych) May 5, 2022
The UK campaign group Alcohol Health Alliance wants more regulation to stop children seeing drink on popular TV shows.
Doctor Alex Barker, who is a psychology lecturer at Nottingham Trent University, says in one example his team saw a very popular show filming alcohol in a prominent way:
"There was one particular brand of whiskey that was on the shelves in the bar and this particular brand appeared 14 times in that scene."
