France has descended into chaos as multiple riots started after a nation-wide supermarket chain issued a 70 per cent reduction in stocks of the widely-popular chocolate spread, Nutella.
Intermarché supermarkets slashed the price on the product from €4.50 to €1.40 and had no idea of the devastating repercussions it would bring as violence broke out.
The Nutella loving customers were soon fighting and pushing each other - a customer revealed that one woman had her “hair pulled” as the chaos ensued.
They said: "They are like animals. A woman had her hair pulled, an elderly lady took a box on her head, another had a bloody hand.”
We wonder what similar type discount would cause chaos across Ireland? 70% off our favourite tea brand perhaps?!