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Study finds the average person will give up their New Years resolution by February

Jonathan Duane
Jonathan Duane

10:36 20 Jan 2022


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January is the time to throw yourself into a new challenge, but by now, there are loads of people who are ready to fall off the bandwagon again.

Two-thirds of respondents say they've never successfully completed a New Year’s resolution.

Thirty-five percent of resolution-setting respondents believe they’ll achieve some of their goals, while just 4% don’t think they’ll be successful with any.

Commissioned by N!CK’S healthy snacks and conducted by OnePoll, the survey looked at when Americans start hitting a “resolution cliff” — the date they start slacking on their New Year’s resolutions.

For those who don’t expect to hit all of their targets, the average respondent said they’d start falling behind before the end of the month, specifically by Jan. 29.

And for those respondents, Feb. 4 is when they expect to give up entirely on most of their 2022 goals.

Why is it so difficult to stick to a resolution? For those who don’t expect to complete all their aims for the year, the top reason is that they tried to give up something they enjoy (42%).

That was followed by being overly ambitious (42%) and not having a good support system to cheer them on (38%).

Respondents also expect to struggle with their 2022 resolutions because they lack motivation (37%) and set too many goals for themselves (37%).

WHAT'S HELD PEOPLE BACK FROM COMPLETING THEIR RESOLUTIONS?

  • Tried to give up something they enjoy - 42%
  • Their goals were too large/ambitious - 42%
  • They don’t have a good support network for achieving their resolution - 38%
  • They don’t have the motivation to stick to a resolution - 37%
  • They set too many goals for myself - 37%
  • Their resolution was expensive - 36%
  • Other things took priority - 34%
  • Not enough time for my resolution - 33%

RESPONDENTS’ TOP ANTI-RESOLUTIONS

  • Stop procrastinating - 47%
  • Stop spending as much time on social media - 42%
  • Stop making excuses - 42%
  • Stop drinking or cut back on alcohol - 37%
  • Stop saying “yes” to everyone - 37%
  • Stop limiting things I enjoy - 36%

Via SWNS Digital


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